S is for

Today I had the uncontrollable urge to draw a dinosaur. Here are the results...

original drawing

Typo bomb

After exploring which art forms share the attributes listed below I started looking at Street art for inspiration. This is a literal interpretation of "sticker bombing".

I like the idea of having the logo as a sticker, that can be given out with products and for promotion. Perhaps the idea of a bomb is too literal. If the sticker approach where to be taken, it would be most likely that the stickers would not be limited to one symbol. Established and emerging artists may be invited to contribute to sticker sheets that are included as part of the packaging of the products. Typo already produce a range of "stickable wall art" so this would be a natural progression.

Sticker Bombing

The dangers with appropriating a style like this is that it is in fashion now, but it is difficult to predict how long that will be the case. The aim is to create a logo that includes the elements that sticker bombing and punk share, (irreverence, danger and rebellion) while not completely poaching the aesthetic.

David

What is Typo?

In my explorations for an identity for TYPO I have been looking a lot at punk design. I fear however that if the TYPO logo is too heavily influenced by punk it will not stay relevant. So in order to stay true to the ideas of punk I looked at what it was that originally drew me to it. 

CLOSE UP AND PRIVATE IN MOTION from Noriko Okaku on Vimeo.

A stylish Motion graphic piece by architect and artist Sergei Sviatchenko and motion graphics artist Noriko Okaku that combines my love of collage, bowties and loafers. Finally.

wood cut typo

Vintage Typo

Here I played with the idea of punk collage typography and combined it with vintage ornamental lettering. As discussed earlier a lot of typo's imagery uses and subverts retro or vintage clip art in a "punk" way. I think there were some interesting results however they are perhaps too intricate and detailed for our purposes.